1. Rainbow string connected around metal pins

    Keeping your teams together: the importance of internal branding and design

    As a graphic designer, I talk a lot about the importance of having a strong brand behind your business that your customers will immediately recognise and easily relate to. But…

  2. Comic graphic of a strong woman wearing a mask

    Strengthening your brand in a post-COVID world

    In the last few months, I’ve spoken with lots of business owners who are keen to forge ahead with their plans for growth in spite of the disruption caused by…

  3. Covidpreneur with a child studying

    Are you a Covidpreneur?

    At the start of the year, the word didn’t even exist. Yet as we rapidly head towards the end of 2020, and the economy attempts to recover after what can…

  4. Collection of eight graphic logos

    Controversial logo designs from recent times

    Carry out a quick Google search, and you’ll find thousands of examples of poorly designed logos from the last hundred years or so. (Yep, that’s right – logos have been…

  5. Comic art of speech and the lower half of a face

    The 10 biggest mistakes you can make in your marketing graphics

    Your marketing materials need to communicate your idea, reinforce your branding, and evoke a certain emotion or action from your audience. But they will only do this successfully if they…

  6. Four adults holding a blue arrow pointing right

    10 ways to keep your business moving during these unprecedented times

    Even those of us who have been in business for many years have never experienced a time quite like this before. At best, staff are being asked to work from…

  7. Colourful socks in blue sandals

    Why you should never cut corners when it comes to your brand identity

    With the future looking uncertain for many businesses across the UK (and, indeed, worldwide), and the prospect of a weak post-pandemic economy striking fear into the hearts of struggling companies,…

  8. Hearts and thumbs up icons swamped together

    Designing graphics for social media: the basics

    Do you need to ask a professional designer to create your social media graphics? Not necessarily! There are plenty of tools out there that make it easy for you to…

  9. Make sure you brand identity is on point text with dabbing grandma

    Actionable branding and marketing advice to help you take your business to the next level

    Every successful business will reach what I like to call the point of no return – the stage when scaling up is not an option, but a necessity. Expanding your…

  10. Graphic of a man jumping between blocks to a flag

    9 steps to a successful business rebrand

    Eventually, the time will come to paint your brand in a new light. Perhaps you’ve expanded over the years and feel that your current brand identity doesn’t represent what you…

  11. Girl dressed as a superhero posing

    Why you need a strong brand before you start designing your website

    Not every company has the time – or the money – to think too deeply about their branding. I find this especially true for start-ups. There’s so much else to…

  12. Cool grandma posing

    Personal branding…

    … it’s the new buzzword in business, but what does it actually mean? A new phrase has been circulating fiercely through our business circles for the last couple of years…

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