1. New year, new brand.

    Why January is the best time to invest in your corporate identity. Welcome back to business, everyone! I hope you managed to grab at least a little bit of much-needed…

  2. 5 simple ways to sprinkle some Christmas magic on your brand image

    Lots of companies avoid embracing Christmas entirely because they’re afraid that the marketing collateral they create will come across as garish (or just downright tacky!). And that’s completely understandable. At…

  3. When should you update your marketing materials?

    Even though we all know it’s incredibly important to maintain a slick, professional brand image these days, many companies are still reluctant to re-design their marketing materials. Price-led decision-makers worry…

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