The design behind your brand identity communicates your values to your audience, so that they make an emotional connection with your business. Strong branding conveys the human side of your…
I had some interesting feedback from a new client recently. “You don’t seem like the sort of person to give us the hard sell,” mused this particular business owner during…
Let’s tackle the elephant in the room… AI has been a huge topic recently. My industry has been awash with claims that ‘AI is taking over’; strangely, there are lots…
These days, designers vary so wildly in terms of their experience and their preferences. An aspect of design that I cover might not be something that another local freelancer or…
There’s no getting away from it – a website is a must-have for any business. It’s your very own digital shop window for potential customers that tells them everything they…
A great web presence will make or break your business. And I believe this is true regardless of whether your company is trading online or not. If you’re selling goods…
Since the pandemic, it feels like the whole world has moved online. I’m not just talking about swapping trips down to the supermarket for regular deliveries, or shunning brick-and-mortar shops…
In my opinion, it’s never been more important for a business to make sure their website works flawlessly, looks fantastic, and brings real value to their marketing strategy. There’s a…
A quick note before we get stuck in. As I’m writing this, we’re a couple of weeks into a fresh national lockdown. It’s going to be a challenging few months…
I’ve spoken extensively over the years about the many benefits of investing in a WordPress website. Browse back through my blog, and you’ll find loads of articles that sing its…
As an entrepreneur, I know you’re always on the lookout for a great deal. It’s basic business sense: you need to earn as much as you can whilst keeping spend…
If your website isn’t performing as you’d like it to – or you shudder every time you’re forced to link your customers to your platform – it could be time…